A trendy flavour with immense appeal is finally becoming a real crowd-puller in bakeries and confectionaries too. With the new Dreidoppel Matcha Paste, the highly sought-after flavour of ground green tea can now be used as a reliable ingredient in everything from whipped cream, custards and batters right through to ice cream. Made with 9% matcha powder, this vegan, bake-stable paste delivers an authentic, bittersweet green tea flavour, a delicate grassy freshness and an appetising green colour – perfect for all your special creations in the trendy Japanese style.
A centuries-old tradition in Japan – and here, way more than just a passing social media craze: matcha is on everyone’s lips. Young, taste-adventurous consumers in particular love its tart, slightly grassy flavour, which also pairs perfectly with a wide range of notes, from fruity to chocolatey. No wonder, then, that the food industry and the food service sector are meeting the ever-increasing demand with a constant stream of new matcha creations across all categories. In the bakery, however, the ground green tea powder has so far posed a real challenge due to its varying intensity and quality.
With its new Matcha Paste, Dreidoppel now presents the perfect ingredient for modern, flavourful matcha creations. It reliably imparts the perfect subtle, grassy matcha flavour and that characteristic appetising green colour to doughs, fillings and even ice cream. Whether it’s trendy Tokyo-style slices, fruity cheesecake cubes in the popular Iced Matcha Latte classic flavours of strawberry, blueberry and mango, delicious matcha rolls or Asian-style cream puffs – matcha offers a versatile range of options for a successful trend counter that attracts a new customer group.

Alongside matcha, numerous other flavour trends from the Far East are taking the Western culinary world by storm, such as zesty yuzu or mildly sweet ube. And the Dreidoppel Flavour of the Year for 2026 also hails from Japan: Sakura, the cherry blossom flavour, delights with its slightly fruity cherry and delicate almond notes, rounded off with a floral, powdery hint. The delicate, floral cherry blossom aroma is ideal for an elegant, modern range of pastries and harmonises perfectly with flavours such as lemon, vanilla, coconut and strawberry – or, of course, matcha. The new Gelatop Cherry Blossom Ice Cream Paste (item no. 26420, 3 kg bucket) is perfect for flavouring light creams and fine whipped cream.
The new Matcha Paste (item no. 27920, 1 kg tin) is now available from specialist retailers. Further information and delicious recipe ideas in line with the Asian trend are available from the Dreidoppel sales team.